Current Event Article Example | Topics and Well Written Essays - 250 words - 1

Current Event - Article Example A number of strategic factors have contributed towards Samsung’s increased success and dominance in the technological market. First is that Samsung is an ultimate fast follower. One successful strategy devised by Samsung in achieving success is the ability to learn from the competitors, and making innovations of the products and services. From the competitors’ products, Samsung has understood the market demands of the products and designed improved versions of competitors’ products thereby, capturing new markets (Nisen). The second strategy for Samsung’s success is its spending on research projects. Whenever funds are available, an organization needs to spend such cash on researching on new ideas of improving technology. As such, Samsung currently spends 5.7% of its revenue on research projects as compared to Apples 2.4%, a factor that has contributed towards its speedy success (Nisen). Samsung is not only a smartphone-maker, rather, a manufacturer and world’s largest chipmaker. Such a contribution enables flexibility in products production, and, therefore, making Samsung one of the greatest innovators in the technological